The Influence of Seller, Auctioneer, and Bidder Factors on Trust in Online Auctions

Chin-Shan Wu, Fei-Fei Cheng, David C. Yen. The Influence of Seller, Auctioneer, and Bidder Factors on Trust in Online Auctions. J. Org. Computing and E. Commerce, 24(1):36-57, 2014. [doi]

Authors

Chin-Shan Wu

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Fei-Fei Cheng

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David C. Yen

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