Managing Customer Search via Bundling

Chenguang (Allen) Wu, Chen Jin, Ying-Ju Chen. Managing Customer Search via Bundling. Manufacturing & Service Operations Management, 24(4):1906-1925, 2022. [doi]

@article{WuJC22,
  title = {Managing Customer Search via Bundling},
  author = {Chenguang (Allen) Wu and Chen Jin and Ying-Ju Chen},
  year = {2022},
  doi = {10.1287/msom.2022.1082},
  url = {https://doi.org/10.1287/msom.2022.1082},
  researchr = {https://researchr.org/publication/WuJC22},
  cites = {0},
  citedby = {0},
  journal = {Manufacturing & Service Operations Management},
  volume = {24},
  number = {4},
  pages = {1906-1925},
}