Leveraging Wikipedia concept and category information to enhance contextual advertising

Zongda Wu, Guandong Xu, Rong Pan, Yanchun Zhang, Zhiwen Hu, Jianfeng Lu. Leveraging Wikipedia concept and category information to enhance contextual advertising. In Craig Macdonald, Iadh Ounis, Ian Ruthven, editors, Proceedings of the 20th ACM Conference on Information and Knowledge Management, CIKM 2011, Glasgow, United Kingdom, October 24-28, 2011. pages 2105-2108, ACM, 2011. [doi]

@inproceedings{WuXPZHL11,
  title = {Leveraging Wikipedia concept and category information to enhance contextual advertising},
  author = {Zongda Wu and Guandong Xu and Rong Pan and Yanchun Zhang and Zhiwen Hu and Jianfeng Lu},
  year = {2011},
  doi = {10.1145/2063576.2063901},
  url = {http://doi.acm.org/10.1145/2063576.2063901},
  researchr = {https://researchr.org/publication/WuXPZHL11},
  cites = {0},
  citedby = {0},
  pages = {2105-2108},
  booktitle = {Proceedings of the 20th ACM Conference on Information and Knowledge Management, CIKM 2011, Glasgow, United Kingdom, October 24-28, 2011},
  editor = {Craig Macdonald and Iadh Ounis and Ian Ruthven},
  publisher = {ACM},
  isbn = {978-1-4503-0717-8},
}