How to Design Your Project in the Online Crowdfunding Market? Evidence from Kickstarter - researchr publication authors

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Shengsheng Xiao, Xue Tan, Ming Dong, Jiayin Qi. How to Design Your Project in the Online Crowdfunding Market? Evidence from Kickstarter. In Michael D. Myers, Detmar W. Straub, editors, Proceedings of the International Conference on Information Systems - Building a Better World through Information Systems, ICIS 2014, Auckland, New Zealand, December 14-17, 2014. Association for Information Systems, 2014. [doi]

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