Research on brand crisis identify index model based on cluster analysis

Wenjun Xiong, Qi Erna. Research on brand crisis identify index model based on cluster analysis. Cluster Computing, 22(Supplement):3495-3504, 2019. [doi]

@article{XiongE19,
  title = {Research on brand crisis identify index model based on cluster analysis},
  author = {Wenjun Xiong and Qi Erna},
  year = {2019},
  doi = {10.1007/s10586-018-2197-9},
  url = {https://doi.org/10.1007/s10586-018-2197-9},
  researchr = {https://researchr.org/publication/XiongE19},
  cites = {0},
  citedby = {0},
  journal = {Cluster Computing},
  volume = {22},
  number = {Supplement},
  pages = {3495-3504},
}