Potential buyer identification and purchase likelihood quantification by mining user-generated content on social media

Zhaoguang Xu, Yanzhong Dang, Qianwen Wang. Potential buyer identification and purchase likelihood quantification by mining user-generated content on social media. Expert Syst. Appl., 187:115899, 2022. [doi]

Authors

Zhaoguang Xu

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Yanzhong Dang

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Qianwen Wang

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