Optimal Pricing and Customer Experience Investment Strategy in an Omnichannel Supply Chain Under BOPS

Guitao Xu, Kai Kang, Mengyao Lu. Optimal Pricing and Customer Experience Investment Strategy in an Omnichannel Supply Chain Under BOPS. IEEE Access, 10:133219-133231, 2022. [doi]

Authors

Guitao Xu

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Kai Kang

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Mengyao Lu

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