Zhenzhen Yan, Karthik Natarajan, Chung-Piaw Teo, Cong Cheng. A Representative Consumer Model in Data-Driven Multiproduct Pricing Optimization. Management Science, 68(8):5798-5827, 2022. [doi]
@article{YanNTC22,
title = {A Representative Consumer Model in Data-Driven Multiproduct Pricing Optimization},
author = {Zhenzhen Yan and Karthik Natarajan and Chung-Piaw Teo and Cong Cheng},
year = {2022},
doi = {10.1287/mnsc.2021.4182},
url = {https://doi.org/10.1287/mnsc.2021.4182},
researchr = {https://researchr.org/publication/YanNTC22},
cites = {0},
citedby = {0},
journal = {Management Science},
volume = {68},
number = {8},
pages = {5798-5827},
}