Yanwu Yang, Ting (Lisa) Gao. The path to people's responses to native advertising in social media: A perspective of self-presentational desire. Information & Management, 58(3):103441, 2021. [doi]
@article{YangG21, title = {The path to people's responses to native advertising in social media: A perspective of self-presentational desire}, author = {Yanwu Yang and Ting (Lisa) Gao}, year = {2021}, doi = {10.1016/j.im.2021.103441}, url = {https://doi.org/10.1016/j.im.2021.103441}, researchr = {https://researchr.org/publication/YangG21}, cites = {0}, citedby = {0}, journal = {Information & Management}, volume = {58}, number = {3}, pages = {103441}, }