Constructing the Evaluation Model for Business-to-consumers Electronic Commerce from Consumer's Perception

Ming-Hsien Yang, Yin-Shu Jian, Hui-Ling Chen. Constructing the Evaluation Model for Business-to-consumers Electronic Commerce from Consumer's Perception. IJEBM, 4(1):38-47, 2006. [doi]

Authors

Ming-Hsien Yang

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Yin-Shu Jian

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Hui-Ling Chen

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