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Exploring Social Commerce Adoption in China: a Uses and gratifications Perspective

Xue Yang, Guoxin Li. Exploring Social Commerce Adoption in China: a Uses and gratifications Perspective. In Keng Siau, Qing Li, Xunhua Guo, editors, 18th Pacific Asia Conference on Information Systems, PACIS 2014, Chengdu, China, June 24-28, 2014. pages 55, 2014. [doi]

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Xue Yang

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Guoxin Li

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