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Critical factors of the lending intention of online P2P: moderating role of perceived benefit

Qin Yang, Young-Chan Lee. Critical factors of the lending intention of online P2P: moderating role of perceived benefit. In Toru Ishida, Norman M. Sadeh, Jae Kyu Lee, Federico Casalegno, Wooju Kim, Sohyeong Kim, Sung-Byung Yang, editors, Proceedings of the 18th Annual International Conference on Electronic Commerce - e-Commerce in Smart connected World, ICEC '16, Suwon, Republic of Korea, August 17-19, 2016. ACM, 2016. [doi]

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Qin Yang

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Young-Chan Lee

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