Understanding consumers' mobile channel continuance: an empirical investigation of two fitness mechanisms

Shuiqing Yang, Yaobin Lu, Yuangao Chen, Sumeet Gupta. Understanding consumers' mobile channel continuance: an empirical investigation of two fitness mechanisms. Behaviour & IT, 34(12):1135-1146, 2015. [doi]

Authors

Shuiqing Yang

This author has not been identified. Look up 'Shuiqing Yang' in Google

Yaobin Lu

This author has not been identified. Look up 'Yaobin Lu' in Google

Yuangao Chen

This author has not been identified. Look up 'Yuangao Chen' in Google

Sumeet Gupta

This author has not been identified. Look up 'Sumeet Gupta' in Google