Commercialized Content on Social Media Platforms: Exploring the Drivers of the Viewership of Paid Q&A

Xueping Yang, Hua (Jonathan) Ye. Commercialized Content on Social Media Platforms: Exploring the Drivers of the Viewership of Paid Q&A. In Tung Bui, editor, 52nd Hawaii International Conference on System Sciences, HICSS 2019, Grand Wailea, Maui, Hawaii, USA, January 8-11, 2019. pages 1-10, ScholarSpace / AIS Electronic Library (AISeL), 2019. [doi]

Authors

Xueping Yang

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Hua (Jonathan) Ye

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