Yan Yu, Ben Liu, Jin-Xing Hao, Chuanqi Wang. Complicating or simplifying? Investigating the mixed impacts of online product information on consumers' purchase decisions. Internet Research, 30(1):263-287, 2020. [doi]
@article{YuLHW20,
title = {Complicating or simplifying? Investigating the mixed impacts of online product information on consumers' purchase decisions},
author = {Yan Yu and Ben Liu and Jin-Xing Hao and Chuanqi Wang},
year = {2020},
doi = {10.1108/INTR-05-2018-0247},
url = {https://doi.org/10.1108/INTR-05-2018-0247},
researchr = {https://researchr.org/publication/YuLHW20},
cites = {0},
citedby = {0},
journal = {Internet Research},
volume = {30},
number = {1},
pages = {263-287},
}