Research on Influencing Factors of Shopping Mobile App User Viscosity - - Take T-MALL APP as an example

Lixia Zeng, Peng He. Research on Influencing Factors of Shopping Mobile App User Viscosity - - Take T-MALL APP as an example. In ICEEG 2022: 6th International Conference on E-Commerce, E-Business and E-Government, Plymouth, United Kingdom, April 27 - 29, 2022. pages 189-193, ACM, 2022. [doi]

Authors

Lixia Zeng

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Peng He

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