Impacts of service uncertainty in bundling strategies on heterogeneous consumers

Zichen Zhang, Xinggang Luo, Chun-Kit Kwong, Jiafu Tang, Yang Yu. Impacts of service uncertainty in bundling strategies on heterogeneous consumers. Electronic Commerce Research and Applications, 28:230-243, 2018. [doi]

@article{ZhangLKTY18,
  title = {Impacts of service uncertainty in bundling strategies on heterogeneous consumers},
  author = {Zichen Zhang and Xinggang Luo and Chun-Kit Kwong and Jiafu Tang and Yang Yu},
  year = {2018},
  doi = {10.1016/j.elerap.2018.02.003},
  url = {https://doi.org/10.1016/j.elerap.2018.02.003},
  researchr = {https://researchr.org/publication/ZhangLKTY18},
  cites = {0},
  citedby = {0},
  journal = {Electronic Commerce Research and Applications},
  volume = {28},
  pages = {230-243},
}