A Business Model Derived From the Chinese Context: A Case Study of "Brain Platinum"

Yaohui Zhang, Lei Luo, Xuyang Xie. A Business Model Derived From the Chinese Context: A Case Study of "Brain Platinum". IJABIM, 3(3):19-26, 2012. [doi]

@article{ZhangLX12,
  title = {A Business Model Derived From the Chinese Context: A Case Study of "Brain Platinum"},
  author = {Yaohui Zhang and Lei Luo and Xuyang Xie},
  year = {2012},
  doi = {10.4018/jabim.2012070103},
  url = {http://dx.doi.org/10.4018/jabim.2012070103},
  researchr = {https://researchr.org/publication/ZhangLX12},
  cites = {0},
  citedby = {0},
  journal = {IJABIM},
  volume = {3},
  number = {3},
  pages = {19-26},
}