A Personalized Automated Bidding Framework for Fairness-aware Online Advertising

Haoqi Zhang, Lvyin Niu, Zhenzhe Zheng, Zhilin Zhang, Shan Gu, Fan Wu 0006, Chuan Yu, Jian Xu, Guihai Chen, Bo Zheng. A Personalized Automated Bidding Framework for Fairness-aware Online Advertising. In Ambuj Singh, Yizhou Sun, Leman Akoglu, Dimitrios Gunopulos, Xifeng Yan, Ravi Kumar 0001, Fatma Ozcan, Jieping Ye, editors, Proceedings of the 29th ACM SIGKDD Conference on Knowledge Discovery and Data Mining, KDD 2023, Long Beach, CA, USA, August 6-10, 2023. pages 5544-5553, ACM, 2023. [doi]

Authors

Haoqi Zhang

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Lvyin Niu

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Zhenzhe Zheng

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Zhilin Zhang

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Shan Gu

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Fan Wu 0006

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Chuan Yu

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Jian Xu

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Guihai Chen

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Bo Zheng

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