The impacts of point rewarding and exchanging on users' loyalty toward mobile payment applications: a dual channeling perspective

Lin Zhang, Yanqing Wang, Muhammad Adeel Anjum, Jingjing Mu. The impacts of point rewarding and exchanging on users' loyalty toward mobile payment applications: a dual channeling perspective. Internet Research, 32(6):1832-1861, 2022. [doi]

Authors

Lin Zhang

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Yanqing Wang

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Muhammad Adeel Anjum

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Jingjing Mu

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