Typical modes and characteristics of reverse innovation: a multiple cases study on five enterprises operated in China

Zongxi Zheng, Jin Chen, Gang Zheng. Typical modes and characteristics of reverse innovation: a multiple cases study on five enterprises operated in China. IJTM, 72(1/2/3):43-60, 2016. [doi]

Authors

Zongxi Zheng

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Jin Chen

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Gang Zheng

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