Analysing impulse purchasing in cross-border electronic commerce

Wenlong Zhu, Ruzhen Yan, Zhihui Ding. Analysing impulse purchasing in cross-border electronic commerce. Industrial Management and Data Systems, 120(10):1959-1974, 2020. [doi]

Authors

Wenlong Zhu

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Ruzhen Yan

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Zhihui Ding

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