Beyond Relationship Marketing-Technologicalship Marketing: Relationship Marketing Based on Technology

Mosad Zineldin. Beyond Relationship Marketing-Technologicalship Marketing: Relationship Marketing Based on Technology. In ICEIS. pages 550-562, 1999.

@inproceedings{Zineldin99,
  title = {Beyond Relationship Marketing-Technologicalship Marketing: Relationship Marketing Based on Technology},
  author = {Mosad Zineldin},
  year = {1999},
  tags = {rule-based},
  researchr = {https://researchr.org/publication/Zineldin99},
  cites = {0},
  citedby = {0},
  pages = {550-562},
  booktitle = {ICEIS},
}