183 | -- | 184 | Vladimir Zwass. Editor's Introduction |
185 | -- | 209 | Shubin Yu, Soojin Roh, Huaming Liu. The Devil Replies Slowly: How the Response Speed of Online Luxury Retailers Affects Brand Attitude |
210 | -- | 234 | Jialiang Yang, Hai Guo, Shaobo Wei. How Pricing and Promotion Strategies Influence Customer Satisfaction in Sustainable Fashion |
235 | -- | 271 | Lijuan Luo, Yuwei Wang, Yujie Zheng, Yufei Yuan. What to Say and How to Say it: Impacts of Content Type and Linguistic Style on Sales Performance on Live Streaming Platforms |
272 | -- | 303 | Wenchao Du, Yabin Yang, Xitong Guo, Doug Vogel. Building Physicians' Personal Brand and Boosting Online Return: The Role of Social Media Engagement |
304 | -- | 332 | Wei Du 0005, Jianlan Li, Jilei Zhou, Qi Lu, Yue Sun. Mitigating the Proliferation of Fake Image-Text Reviews: A Two-Tier Intra- and Inter-Modal Fusion Framework |