External Links

    Journal: J. Org. Computing and E. Commerce

    Volume 18, Issue 3

    177 -- 196Reza Barkhi, France Belanger, James Hicks. A Model of the Determinants of Purchasing from Virtual Stores
    197 -- 223Patrick Y. K. Chau, Candy K. Y. Ho. Developing Consumer-Based Service Brand Equity via the Internet: The Role of Personalization and Trialability
    224 -- 253Arun Sen, Yingying Chen, Bo Zhang. A New Architecture for Personalization Engines: An Open Source Approach
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