Playful-Consumption Experience and Consumer Videogame Engagement in the Lens of S-R Model: An Empirical Study

Amir Zaib Abbasi, Ding Hooi Ting, Helmut Hlavacs, Muhammad Shahzeb Fayyaz, Bradley Wilson. Playful-Consumption Experience and Consumer Videogame Engagement in the Lens of S-R Model: An Empirical Study. In Xiaowen Fang, editor, HCI in Games - First International Conference, HCI-Games 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Orlando, FL, USA, July 26-31, 2019, Proceedings. Volume 11595 of Lecture Notes in Computer Science, pages 85-104, Springer, 2019. [doi]

Authors

Amir Zaib Abbasi

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Ding Hooi Ting

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Helmut Hlavacs

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Muhammad Shahzeb Fayyaz

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Bradley Wilson

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