What's in a Name: Vehicle Technology Branding & Consumer Expectations for Automation

Hillary Abraham, Bobbie Seppelt, Bruce Mehler, Bryan Reimer. What's in a Name: Vehicle Technology Branding & Consumer Expectations for Automation. In Susanne Boll, Bastian Pfleging, Birsen Donmez, Ioannis Politis, David R. Large, editors, Proceedings of the 9th International Conference on Automotive User Interfaces and Interactive Vehicular Applications, AutomotiveUI 2017, Oldenburg, Germany, September 24 - 27, 2017. pages 226-234, ACM, 2017. [doi]

Abstract

Abstract is missing.