Charu C. Aggarwal, Joel L. Wolf, Philip S. Yu. A Framework for the Optimizing of WWW Advertising. In Winfried Lamersdorf, Michael Merz, editors, Trends in Distributed Systems for Electronic Commerce, International IFIP/GI Working Conference, TREC 98, Hamburg, Germany, June 3-5, 1998, Proceedings. Volume 1402 of Lecture Notes in Computer Science, pages 1-10, Springer, 1998. [doi]
@inproceedings{AggarwalWY98,
title = {A Framework for the Optimizing of WWW Advertising},
author = {Charu C. Aggarwal and Joel L. Wolf and Philip S. Yu},
year = {1998},
url = {http://link.springer.de/link/service/series/0558/bibs/1402/14020001.htm},
tags = {optimization, C++},
researchr = {https://researchr.org/publication/AggarwalWY98},
cites = {0},
citedby = {0},
pages = {1-10},
booktitle = {Trends in Distributed Systems for Electronic Commerce, International IFIP/GI Working Conference, TREC 98, Hamburg, Germany, June 3-5, 1998, Proceedings},
editor = {Winfried Lamersdorf and Michael Merz},
volume = {1402},
series = {Lecture Notes in Computer Science},
publisher = {Springer},
isbn = {3-540-64564-0},
}