Causal Quantification of Cannibalization During Promotional Sales in Grocery Retail

Carlos Aguilar-Palacios, Sergio Muñoz-Romero, José Luis Rojo-Álvarez. Causal Quantification of Cannibalization During Promotional Sales in Grocery Retail. IEEE Access, 9:34078-34089, 2021. [doi]

Abstract

Abstract is missing.