Krittika Akasarakul, Nagul Cooharojananone, Rajalida Lipikorn. A study of factors influencing intention to purchase local community product on E-Commerce website: The case of One Tambon One Product (OTOP) in Thailand. In Teruhisa Hochin, Hiroaki Hirata, Nomiya Hiroki, editors, 18th IEEE/ACIS International Conference on Software Engineering, Artificial Intelligence, Networking and Parallel/Distributed Computing, SNPD 2017, Kanazawa, Japan, June 26-28, 2017. pages 213-218, IEEE Computer Society, 2017. [doi]
@inproceedings{AkasarakulCL17,
title = {A study of factors influencing intention to purchase local community product on E-Commerce website: The case of One Tambon One Product (OTOP) in Thailand},
author = {Krittika Akasarakul and Nagul Cooharojananone and Rajalida Lipikorn},
year = {2017},
doi = {10.1109/SNPD.2017.8022724},
url = {http://doi.ieeecomputersociety.org/10.1109/SNPD.2017.8022724},
researchr = {https://researchr.org/publication/AkasarakulCL17},
cites = {0},
citedby = {0},
pages = {213-218},
booktitle = {18th IEEE/ACIS International Conference on Software Engineering, Artificial Intelligence, Networking and Parallel/Distributed Computing, SNPD 2017, Kanazawa, Japan, June 26-28, 2017},
editor = {Teruhisa Hochin and Hiroaki Hirata and Nomiya Hiroki},
publisher = {IEEE Computer Society},
isbn = {978-1-5090-5504-3},
}