Asli Yagmur Akbulut, Clayton Arlen Looney. Attracting Students to the IS Major: The Role of IT Sophistication in Introductory IS Courses. In John A. Hoxmeier, Stephen Hayne, editors, Reaching New Heights. 13th Americas Conference on Information Systems, AMCIS 2007, Keystone, Colorado, USA, August 9-12, 2007. pages 456, Association for Information Systems, 2007. [doi]
Abstract is missing.