Rouben Amirbekian, Ye Chen, Alan Lu, Tak W. Yan, Liangzhong Yin. Traffic quality based pricing in paid search using two-stage regression. In Leslie Carr, Alberto H. F. Laender, Bernadette Farias Lóscio, Irwin King, Marcus Fontoura, Denny Vrandecic, Lora Aroyo, José Palazzo M. de Oliveira, Fernanda Lima, Erik Wilde, editors, 22nd International World Wide Web Conference, WWW '13, Rio de Janeiro, Brazil, May 13-17, 2013, Companion Volume. pages 113-114, International World Wide Web Conferences Steering Committee / ACM, 2013. [doi]
Abstract is missing.