Tasos Anastasakos, Dustin Hillard, Sanjay Kshetramade, Hema Raghavan. A collaborative filtering approach to ad recommendation using the query-ad click graph. In David Wai-Lok Cheung, Il-Yeol Song, Wesley W. Chu, Xiaohua Hu, Jimmy J. Lin, editors, Proceedings of the 18th ACM Conference on Information and Knowledge Management, CIKM 2009, Hong Kong, China, November 2-6, 2009. pages 1927-1930, ACM, 2009. [doi]
@inproceedings{AnastasakosHKR09, title = {A collaborative filtering approach to ad recommendation using the query-ad click graph}, author = {Tasos Anastasakos and Dustin Hillard and Sanjay Kshetramade and Hema Raghavan}, year = {2009}, doi = {10.1145/1645953.1646267}, url = {http://doi.acm.org/10.1145/1645953.1646267}, tags = {collaborative filtering, graph query, graph-rewriting, rewriting, systematic-approach}, researchr = {https://researchr.org/publication/AnastasakosHKR09}, cites = {0}, citedby = {0}, pages = {1927-1930}, booktitle = {Proceedings of the 18th ACM Conference on Information and Knowledge Management, CIKM 2009, Hong Kong, China, November 2-6, 2009}, editor = {David Wai-Lok Cheung and Il-Yeol Song and Wesley W. Chu and Xiaohua Hu and Jimmy J. Lin}, publisher = {ACM}, isbn = {978-1-60558-512-3}, }