Ilyasa Andritya, Sukma Putra, Adilla Anggraeni, Ahmad Seiichi Ramadhan. The Effect of Perceived Advertising Effort on Brand Perception: Implication for Retailers in Jakarta. In ICEME 2021: The 12th International Conference on E-business, Management and Economics, Beijing, China, July 17 - 19, 2021. pages 747-752, ACM, 2021. [doi]
Abstract is missing.