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Retailer's Response to Alternate Manufacturer's Incentives Under a Single-Period, Price-Dependent, Stochastic-Demand Framework

Francisco J. Arcelus, Satyendra Kumar, Gopalan Srinivasan. Retailer's Response to Alternate Manufacturer's Incentives Under a Single-Period, Price-Dependent, Stochastic-Demand Framework. Decision Sciences, 36(4):599-626, 2005. [doi]

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