Mining advertiser-specific user behavior using adfactors

Nikolay Archak, Vahab S. Mirrokni, S. Muthukrishnan. Mining advertiser-specific user behavior using adfactors. In Michael Rappa, Paul Jones, Juliana Freire, Soumen Chakrabarti, editors, Proceedings of the 19th International Conference on World Wide Web, WWW 2010, Raleigh, North Carolina, USA, April 26-30, 2010. pages 31-40, ACM, 2010. [doi]

Abstract

Abstract is missing.