Understanding Multi-channel Customer Behavior in Retail

Mozhdeh Ariannezhad, Sami Jullien, Pim Nauts, Min Fang, Sebastian Schelter, Maarten de Rijke. Understanding Multi-channel Customer Behavior in Retail. In Gianluca Demartini, Guido Zuccon, J. Shane Culpepper, Zi Huang, Hanghang Tong, editors, CIKM '21: The 30th ACM International Conference on Information and Knowledge Management, Virtual Event, Queensland, Australia, November 1 - 5, 2021. pages 2867-2871, ACM, 2021. [doi]

@inproceedings{AriannezhadJNFS21,
  title = {Understanding Multi-channel Customer Behavior in Retail},
  author = {Mozhdeh Ariannezhad and Sami Jullien and Pim Nauts and Min Fang and Sebastian Schelter and Maarten de Rijke},
  year = {2021},
  doi = {10.1145/3459637.3482208},
  url = {https://doi.org/10.1145/3459637.3482208},
  researchr = {https://researchr.org/publication/AriannezhadJNFS21},
  cites = {0},
  citedby = {0},
  pages = {2867-2871},
  booktitle = {CIKM '21: The 30th ACM International Conference on Information and Knowledge Management, Virtual Event, Queensland, Australia, November 1 - 5, 2021},
  editor = {Gianluca Demartini and Guido Zuccon and J. Shane Culpepper and Zi Huang and Hanghang Tong},
  publisher = {ACM},
  isbn = {978-1-4503-8446-9},
}