Daniel Arias-Aranda, Maria J. Alvarez-Gil. Long and short-term effects of customisation on the service operations strategy. IJSTM, 5(3):233-246, 2004. [doi]
@article{Arias-ArandaA04,
title = {Long and short-term effects of customisation on the service operations strategy},
author = {Daniel Arias-Aranda and Maria J. Alvarez-Gil},
year = {2004},
doi = {10.1504/IJSTM.2004.004298},
url = {http://dx.doi.org/10.1504/IJSTM.2004.004298},
researchr = {https://researchr.org/publication/Arias-ArandaA04},
cites = {0},
citedby = {0},
journal = {IJSTM},
volume = {5},
number = {3},
pages = {233-246},
}