Emílio J. M. Arruda-Filho, Julianne A. Cabusas, Nikhilesh Dholakia. Social behavior and brand devotion among iPhone innovators. Int J. Information Management, 30(6):475-480, 2010. [doi]
@article{Arruda-FilhoCD10,
title = {Social behavior and brand devotion among iPhone innovators},
author = {Emílio J. M. Arruda-Filho and Julianne A. Cabusas and Nikhilesh Dholakia},
year = {2010},
doi = {10.1016/j.ijinfomgt.2010.03.003},
url = {http://dx.doi.org/10.1016/j.ijinfomgt.2010.03.003},
researchr = {https://researchr.org/publication/Arruda-FilhoCD10},
cites = {0},
citedby = {0},
journal = {Int J. Information Management},
volume = {30},
number = {6},
pages = {475-480},
}