Controlling Customer Master Data Quality: Findings from a Case Study

Ehsan Baghi, Boris Otto, Hubert Ă–sterle. Controlling Customer Master Data Quality: Findings from a Case Study. In CONF-IRM 2013, The International Conference on Information Resources Management: Managing IT in a Consumerized IT World, Natal, Brazil, May 22-24, 2015. pages 24, 2013. [doi]

Abstract

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