Alexa is the New Influencer: An Empirical Study Based on a Relational View

Ransome Epie Bawack, Emilie Bonhoure, Sabrine Mallek. Alexa is the New Influencer: An Empirical Study Based on a Relational View. In Paul A. Pavlou, Vishal Midha, Animesh Animesh, Traci A. Carte, Alexandre R. Graeml, Alanah Mitchell, editors, 29th Americas Conference on Information Systems, AMCIS 2023, Panama City, Panama, August 10-12, 2023. Association for Information Systems, 2023. [doi]

Abstract

Abstract is missing.