How do B2B companies motivate participation in online innovation?

Anette Bengs, Annika Wiklund-Engblom. How do B2B companies motivate participation in online innovation?. In Artur Lugmayr, editor, International Conference on Media of the Future, Academic MindTrek '12, Tampere, Finland, October 3-5, 2012. pages 119-124, ACM, 2012. [doi]

@inproceedings{BengsW12,
  title = {How do B2B companies motivate participation in online innovation?},
  author = {Anette Bengs and Annika Wiklund-Engblom},
  year = {2012},
  doi = {10.1145/2393132.2393157},
  url = {http://doi.acm.org/10.1145/2393132.2393157},
  researchr = {https://researchr.org/publication/BengsW12},
  cites = {0},
  citedby = {0},
  pages = {119-124},
  booktitle = {International Conference on Media of the Future, Academic MindTrek '12, Tampere, Finland, October 3-5, 2012},
  editor = {Artur Lugmayr},
  publisher = {ACM},
  isbn = {978-1-4503-1637-8},
}