Comparing the Reliability of Amazon Mechanical Turk and Survey Monkey to Traditional Market Research Surveys

Frank R. Bentley, Nediyana Daskalova, Brooke White. Comparing the Reliability of Amazon Mechanical Turk and Survey Monkey to Traditional Market Research Surveys. In Gloria Mark, Susan R. Fussell, Cliff Lampe, m. c. schraefel, Juan Pablo Hourcade, Caroline Appert, Daniel Wigdor, editors, Proceedings of the 2017 CHI Conference on Human Factors in Computing Systems, Denver, CO, USA, May 06-11, 2017, Extended Abstracts. pages 1092-1099, ACM, 2017. [doi]

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