Alper Beser, Richard Lackes, Markus Siepermann. The Quicker One is the Better One? - How to Fight Negative Word of Mouth. In Pär Ågerfalk, Natalia Levina, Sia Siew Kien, editors, Proceedings of the International Conference on Information Systems - Digital Innovation at the Crossroads, ICIS 2016, Dublin, Ireland, December 11-14, 2016. Association for Information Systems, 2016. [doi]
@inproceedings{BeserLS16, title = {The Quicker One is the Better One? - How to Fight Negative Word of Mouth}, author = {Alper Beser and Richard Lackes and Markus Siepermann}, year = {2016}, url = {http://aisel.aisnet.org/icis2016/SocialMedia/Presentations/16}, researchr = {https://researchr.org/publication/BeserLS16}, cites = {0}, citedby = {0}, booktitle = {Proceedings of the International Conference on Information Systems - Digital Innovation at the Crossroads, ICIS 2016, Dublin, Ireland, December 11-14, 2016}, editor = {Pär Ågerfalk and Natalia Levina and Sia Siew Kien}, publisher = {Association for Information Systems}, isbn = {978-0-9966831-3-5}, }