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Design Principles for Co-Creating Digital Customer Experience in High Street Retail

Jan Hendrik Betzing, Daniel Beverungen, Jörg Becker 0001. Design Principles for Co-Creating Digital Customer Experience in High Street Retail. In Paul Drews, Burkhardt Funk, Peter Niemeyer, Lin Xie, editors, Multikonferenz Wirtschaftsinformatik 2018: Data driven X - Turning Data into Value, MKWI 2018, Lüneburg, Germany, March 6-9, 2018, 5 Volumes. pages 2083-2094, Leuphana University Lüneburg, 2018.

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