Upasna Bhandari, Tillmann Neben, Wen Yong Chua, Klarissa Ting-Ting Chang. Extrovert or Introvert: How Personality moderates the effect of Visual Aesthetics on App attractiveness in Mobile Applications. In 24th European Conference on Information Systems, ECIS 2016, Istanbul, Turkey, June 12-15, 2016. 2016. [doi]
Abstract is missing.