Effectiveness of Website Personalization: Does the Presence of Personalized Recommendations Cannibalize Sampling of Other Items?

David Bodoff, Shuk Ying Ho. Effectiveness of Website Personalization: Does the Presence of Personalized Recommendations Cannibalize Sampling of Other Items?. Int. J. Electronic Commerce, 20(2):208-235, 2015. [doi]

@article{BodoffH15,
  title = {Effectiveness of Website Personalization: Does the Presence of Personalized Recommendations Cannibalize Sampling of Other Items?},
  author = {David Bodoff and Shuk Ying Ho},
  year = {2015},
  doi = {10.1080/10864415.2016.1087821},
  url = {http://dx.doi.org/10.1080/10864415.2016.1087821},
  researchr = {https://researchr.org/publication/BodoffH15},
  cites = {0},
  citedby = {0},
  journal = {Int. J. Electronic Commerce},
  volume = {20},
  number = {2},
  pages = {208-235},
}