When experimentation starts as a solution to raise ROI: The pitfall of not having the right scope for experimentation ROI

Ruben de Boer, Shirley van Haalem, Desiree van der Horst, Ton Wesseling. When experimentation starts as a solution to raise ROI: The pitfall of not having the right scope for experimentation ROI. In Miroslaw Staron, Christian Berger 0001, Jocelyn Simmonds, Rafael Prikladnicki, editors, EASE 2022: The International Conference on Evaluation and Assessment in Software Engineering 2022, Gothenburg, Sweden, June 13 - 15, 2022. pages 270-271, ACM, 2022. [doi]

@inproceedings{BoerHHW22,
  title = {When experimentation starts as a solution to raise ROI: The pitfall of not having the right scope for experimentation ROI},
  author = {Ruben de Boer and Shirley van Haalem and Desiree van der Horst and Ton Wesseling},
  year = {2022},
  doi = {10.1145/3530019.3534983},
  url = {https://doi.org/10.1145/3530019.3534983},
  researchr = {https://researchr.org/publication/BoerHHW22},
  cites = {0},
  citedby = {0},
  pages = {270-271},
  booktitle = {EASE 2022: The International Conference on Evaluation and Assessment in Software Engineering 2022, Gothenburg, Sweden, June 13 - 15, 2022},
  editor = {Miroslaw Staron and Christian Berger 0001 and Jocelyn Simmonds and Rafael Prikladnicki},
  publisher = {ACM},
  isbn = {978-1-4503-9613-4},
}