Augmented Fast-Forwarding: Can we Improve Advertising Impact by Enriching Fast-forwarded Commercials?

Saar Bossuyt, Roos Voorend, David Geerts. Augmented Fast-Forwarding: Can we Improve Advertising Impact by Enriching Fast-forwarded Commercials?. In Jonathan Hook, Phil Stenton, Marian Florin Ursu, Guy Schofield, Radu-Daniel Vatavu, editors, Proceedings of the 2019 ACM International Conference on Interactive Experiences for TV and Online Video, TVX 2019, Salford (Manchester), UK, June 5-7, 2019. pages 205-215, ACM, 2019. [doi]

@inproceedings{BossuytVG19,
  title = {Augmented Fast-Forwarding: Can we Improve Advertising Impact by Enriching Fast-forwarded Commercials?},
  author = {Saar Bossuyt and Roos Voorend and David Geerts},
  year = {2019},
  doi = {10.1145/3317697.3325122},
  url = {https://doi.org/10.1145/3317697.3325122},
  researchr = {https://researchr.org/publication/BossuytVG19},
  cites = {0},
  citedby = {0},
  pages = {205-215},
  booktitle = {Proceedings of the 2019 ACM International Conference on Interactive Experiences for TV and Online Video, TVX 2019, Salford (Manchester), UK, June 5-7, 2019},
  editor = {Jonathan Hook and Phil Stenton and Marian Florin Ursu and Guy Schofield and Radu-Daniel Vatavu},
  publisher = {ACM},
  isbn = {978-1-4503-6017-3},
}