Joachim Büschken, Greg M. Allenby. Improving Text Analysis Using Sentence Conjunctions and Punctuation. Marketing Science, 39(4):727-742, 2020. [doi]
@article{BuschkenA20, title = {Improving Text Analysis Using Sentence Conjunctions and Punctuation}, author = {Joachim Büschken and Greg M. Allenby}, year = {2020}, doi = {10.1287/mksc.2019.1214}, url = {https://doi.org/10.1287/mksc.2019.1214}, researchr = {https://researchr.org/publication/BuschkenA20}, cites = {0}, citedby = {0}, journal = {Marketing Science}, volume = {39}, number = {4}, pages = {727-742}, }